Etihad Guest, the award-winning loyalty programme of Etihad Airways, the national carrier of the UAE, has announced a strategic partnership with The Postcard Hotel, one of Asia’s most acclaimed luxury hospitality brands. The collaboration marks a significant milestone for Etihad Guest as it continues to expand its portfolio of premium partners while reinforcing its long-standing commitment to the Indian subcontinent and its rapidly evolving luxury travel market.
The partnership enables Etihad Guest members to earn Miles when they book and stay at any of The Postcard Hotel’s distinctive properties across India, Bhutan, and Sri Lanka. Designed to reward travellers who seek meaningful, destination-led experiences, the collaboration brings together Etihad Guest’s globally celebrated rewards ecosystem with The Postcard Hotel’s philosophy of intimate, immersive luxury.
Under the new arrangement, Etihad Guest members staying two or three nights at a Postcard property will earn 2,000 Miles. Guests who stay four nights or more will be rewarded with 4,000 Miles along with a complimentary night stay. The offering enhances the overall value proposition for Etihad Guest members, while encouraging deeper engagement with thoughtfully curated hospitality experiences rooted in local culture and understated refinement.
Commenting on the partnership, Arik De, Chief Revenue and Commercial Officer at Etihad Airways, said that Etihad’s connection with India goes far beyond air connectivity. “At Etihad, our commitment has always been to deliver exceptional customer service, and Etihad Guest stands as a testament to that promise. Our relationship with India and the wider region reflects a shared appreciation for culture, hospitality, and meaningful travel. We are delighted to welcome The Postcard Hotel to Etihad Guest as we continue to expand the programme’s footprint in South Asia and offer our members distinctive experiences that celebrate the richness of the region.”
Kapil Chopra, Founder and CEO of The Postcard Hotel, echoed this sentiment, noting that the partnership aligns closely with the brand’s core values. “We are delighted to join hands with Etihad Airways, a brand whose ethos of excellence and guest-centric service mirrors our own. This alliance allows Etihad Guest members to immerse themselves in the world of The Postcard Hotel—where every stay is designed to transcend expectations and deliver authentic, unforgettable luxury through our award-winning hospitality.”
Founded in 2018, The Postcard Hotel has reimagined modern luxury travel through its emphasis on intimacy, immersion, and destination-led experiences. With 11 properties spread across India, Bhutan, and Sri Lanka, each hotel reflects the character of its surroundings, whether set against tranquil beaches, lush hillsides, tea estates, or heritage-rich locales. Signature offerings such as anytime check-in and check-out, along with leisurely breakfasts served at guests’ convenience, ensure a stay that feels deeply personal and unhurried.
The announcement also underscores Etihad’s continued investment in India, one of its most important global markets. With more than two decades of operations in the country, Etihad operates 185 flights per week to 11 Indian gateways, connecting travellers seamlessly to Abu Dhabi and destinations across its global network. The airline’s presence in India extends beyond aviation, with strategic partnerships, sports sponsorships, locally inspired cuisine, and Hindi-language digital experiences tailored to Indian travellers.
As Etihad Guest continues to grow its global partner ecosystem, the collaboration with The Postcard Hotel further strengthens its positioning as a loyalty programme that goes beyond miles and flights, offering members enriching lifestyle and travel experiences. Together, Etihad Guest and The Postcard Hotel aim to set a new benchmark for luxury travel rewards across the Indian subcontinent, blending world-class aviation with experiential hospitality rooted in authenticity and excellence.
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