Axis Max Life’s Assets Under Management Exceed Rs. 2 Lakh Crore

As Sachin Bajaj, Chief Investment Officer at Axis Max Life, stated, “Reaching an AUM of ₹2 lakh crore is indicative of the trust that millions of customers have placed in us. It is an accomplishment that showcases not just our growth as a business but also speaks volumes about the success we have achieved on the investment front, driven by efficient asset allocation and prudent risk management.”

Axis Max Life Insurance Ltd., formerly known as Max Life Insurance Co. Ltd. (“Axis Max Life” or the “Company”), has achieved a significant business milestone, with its Assets Under Management (AUM) crossing ₹2 lakh crore as of June 30, 2026, registering an annual growth rate of 10.5%. This achievement reflects the strength of the Company’s investment strategy and disciplined investment policies.

The growth in the Company’s AUM has largely been driven by its customer-centric approach, diversified distribution channels, product innovation, and technology-enabled operating model. Over time, Axis Max Life has built a robust investment portfolio through prudent asset allocation and sound risk management across Government Securities, Corporate Bonds, Equities, Commercial Real Estate, Alternate Investment Funds (AIFs), Infrastructure Investment Trusts (InvITs), and Real Estate Investment Trusts (REITs).

He further added, “At Axis Max Life, every investment decision is guided by a single objective—to safeguard the long-term financial security of our customers through robust governance, prudent portfolio management, and disciplined execution. As we continue to grow, our focus remains on being customer-centric, creating long-term value, and strengthening customer trust.”

The milestone comes against the backdrop of another successful year for the Company. According to the Company’s public filings for FY26*, Axis Max Life recorded a 19% increase in Individual Adjusted First Year Premiums to ₹9,885 crore, resulting in its private market share increasing to 10.4%. Reinforcing its commitment to customers, Axis Max Life also recorded its highest-ever Individual Death Claims Paid Ratio of 99.8%*.

About Axis Max Life Insurance Limited

Axis Max Life Insurance Limited (“the Company”) was formerly known as Max Life Insurance Company Ltd. The Company is a subsidiary of Max Financial Services Limited (MFSL), while Axis Bank Limited and its affiliates also hold stakes in the Company.

Axis Max Life provides comprehensive life insurance solutions offering protection and long-term savings through a multi-channel distribution network comprising agency and partner channels. The Company follows a need-based selling approach supported by customer-centric engagement and a highly skilled workforce. According to its audited financial results for FY2025-26, Axis Max Life reported gross written premiums of ₹38,877 crore.